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Opinions Please - Marketing development - lots?
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iseedit
Posted 1/31/2008 10:57 (#297510)
Subject: Opinions Please - Marketing development - lots?



central - east central Minnesota -
I'm working on a marketing plan for a small rural residential development I'm involved with. Have 7 lots (out of 11) to sell. Last spring I had an auction and was able to move 2 lots on CD terms (20% down / monthy interest) that come due this april. They (owners) have been makeing the interest pymts, but am somewhat apprehensive to offer such terms again (not sure they will come through w/payoff). The auction brought alot of interested parties to the development - although no one entered into purchase agreements. I owe very little on the development, sell one more lot and then I would not owe anything. Concerns turn to opportunity cost of the investment and property taxes. Given the economy, what would your marketing ideas be ? Another auction to move as much as possable before the big one really hits? Regular advertizing and hope to make sales over the course of the next 10 yrs ? My feelings are, it's going to be a thougher row to hoe after the election for a few years. TIA
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